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TW’14: Behind the Design of Tiger Woods new shoe

Tiger Woods and Nike Innovation Director, Tobie Hatfield, go behind the design of the TW’14 footwear.

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adidas FANATIC Premier League

adidas’ efforts in New York towards The Beautiful Game have been well-documented over the years including events such as the adicup, the FANATIC tournament and...

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History of the Pump: Reebok Part 1 – Sole Searching

In Part 1 of a 2-part video to Reebok headquarters, Sole Searching gets a history of the iconic Pump sneaker line and hear how it...

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@Wale Buys Every Pair Of Jordan 3′s In @FlightClub NYC

Watch as Wale takes his crew to Flight Club and buys out every pair of Jordan 3′s in the store!!! Wale new album #TheGifted in stores June...

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HIGHS and LOWS (@LiesandHoes) x @ReebokClassics Leather 30th Anniversary

The beachy city of Perth is a relatively quiet gem on Australia’s western coast, playing home to a burgeoning, close-knit music and streetwear scene. In...

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The New Kevin Durant (@KDTrey5) @Nike KD VI

Precision meets performance as Nike introduces the KD VI, Kevin Durant’s sixth signature shoe.  Designed for Durant’s evolved style of play, the shoe’s striking silhouette...

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Nike Football: The Story of Hypervenom

We hear from VP, Nike Football Footwear, Phil McCartney and Hypervenom designer, Denis Dekovic on the story of Hypervenom.

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adidas Skateboarding Madrid

Madrid & Murcia, Spain campaign shoot in March 2013 with Mark Gonzales, Dennis Busenitz, Silas Baxter-Neal, Rodrigo TX, Pete Eldridge, Benny Fairfax, Nestor Judkins, Mark...

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adidas Originals | Behind-the-scenes with ‘Like to Death’ | Geoffrey Lillemon...

In a powerful collaboration between Geoffrey Lillemon and Stooki the essence is to take the concept of digital and social media to a mortal time...

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Reebok Part 2 – Sole Searching | Hip Hop Stars & NBA Legends Signature Sneakers

In Part 2 of a 2-part video to Reebok headquarters, Sole Searching talks to Todd Krinsky about signature sneakers from hip hop stars like Jay-Z...

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The making of the Andre Iguodala (@mindofai9) x @MarcusTroy Bespoke AF1 @ 21...

Marcus Troy sat down with NBA swingman Andre Iguodala to design this very exclusive pair of Bespoke Nike Air Force Ones. They both decided to...

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@NikeNYC @NikeSB x Nike+ FuelBand presents: Summer in NYC

It started with a skate park. On a barge. With P-Rod. Follow @NikeNYC to find out what’s next.

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adidas Skateboarding 15 Years of Gonz and adidas

Mark Gonzales has been a member of the adidas Skateboarding family inspiring, developing and nurturing the skateboarding program for 15 years. It is with great...

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@adidasOriginals | Coming soon… with Run DMC and A-Trak | #UniteAllOriginals

Run… Check, D… Check, A-Trak… Check, Microphone… Check. It’s official. adidas’s back with the masters of collisions, Run DMC, and the prince of clubs, A-Trak,...

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